Yotian is a visual designer based in New York with a BFA in Graphic Design from Pratt Institute. Specializing in branding and , she is known for creating impactful, cohesive brand narratives. Her work, recognized with an ADC Young Ones 2023 shortlist, reflects her fresh ideas, attention to detail, and strategic, collaborative approach. 


Reach out at ychu237@pratt.edu for inquiries or opportunities.

Puro /  Waterbottle Brand Identity

BON! / Healthy Dieting UI/UX & Brand Identity





FLUXTRON / New Pickup Truck Brand Identity For Chery

Bunka / Rebranding Music Album For Japanese Singer Eve.




Yoonique / A Cosmetic Brand Inspired by Korean Ritual Cleasing Method


Epilogue / Brand Identity for Restaurant




OYH / Rebranding A Historical Waterproof Coating Brand

In The Mood For Love / New Look For Wong Kar-wai’s Movie

Light the Night / Title Sequence (ADC Young One 2023)










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