Bon!
Brand Identity
UI / UX
Bon! challenges the notion that a healthy lifestyle requires effort, training, and restraint. Instead, it transforms cooking into an enjoyable, empowering, and accessible activity. The platform redefines healthy eating by making it fun and fulfilling, emphasizing that everyone is an expert in their own kitchen.
For this project, I designed both the UI/UX and branding, focusing on creating a playful and unexpected experience. Unlike traditional recipe platforms, which often serve as educational tools, Bon! seeks to inspire and empower users to seamlessly integrate health and enjoyment into their daily lives. The brand and interface reflect a philosophy where cooking healthy meals becomes an effortless and delightful part of living well.